Welcome to the twenty-third edition of our quarterly GeoNews which features highlights of our three core activities:

Museum Imagineers has been developing high quality PostCards for clients worldwide for many years to help further museums' missions and boost sales of custom merchandise. Our PostCards feature a hero shot (a main image from the museum or the museum's collection) on the front and tell a story about this image on the back. Museum Imagineers also ensures that our PostCards are practical for the customer to use, while also complying with respective postal standards such as free zones for high speed postal sorting and barcoding.

Find out more about PostCard production at www.geographicsgroup.com/museum/main.html and then click PostCards.

	C-3PO, R2-D2, George Jaksic and Andrew Uchin, President, MSA Western Chapter and Store Manager, Norton Simon Museum, Los Angeles.

Over the weekend of 14-16 October 2005, the Museum Store Association Western Chapter meeting was held at Pasadena (Los Angeles), California. George Jaksic and Eamon Fenwick attended the meeting on behalf of Mary MacKillop Place Museum and Museum Imagineers, respectively.

In addition to the annual business meeting, there were networking events and educational sessions involving museum store management and product development.

Several museums were visited including the Norton Simon Museum in Pasadena, The Fashion Institute of Design & Merchandising (FIDM) in Los Angeles which is currently hosting the Star Wars costumes exhibit, the Museum of Neon Art and the Pasadena Museum of History.

A highlight of our visit was an escorted tour by Isabel Loriente, Director of Retail Operations at The Cathedral of Our Lady of The Angels, at 555 West Temple Street, Los Angeles ... a house of prayer for all peoples ... go to www.olacathedral.org for more information.

	St Mary's Cathedral, Sydney, Australia.

Several years ago our Museum Imagineers were presented with a challenge by Fr Tony Doherty, Dean of St Mary's Cathedral, Sydney, the Mother Church of Australian Catholics ... to find suitable images within the Cathedral's precinct which identify interesting aspects seen there by visitors. Research was carried out by polling parishioners and tourists to shortlist the most memorable items.

What did people from all walks of life and age groups highlight? ... angels, stained glass windows, Mary and Joseph, the Tabernacle, the Altar, interior and exterior building features, the Crypt and the Baptismal Fount.

The hottest selling image in any museum is a quality photograph of the exterior entrance of the building. Just prior to arranging a helicopter shoot, we found an elevated position in a Sydney skyscraper which gave us a brilliant line of sight, featuring the huge Cathedral building, foreground aspects of Hyde Park, background aspects of Woolloomooloo's famous Finger Wharf and Sydney Harbour with a flotilla of pleasure craft. This shot took two days to arrange as well as much patience awaiting perfect weather and composition. The $1500 cost of this exercise has since been amortised into over 100,000 BookMarks and PostCards. Find out about St Mary's Cathedral at www.sydney.catholic.org.au ... Quality creative, professional photography and a little inspiration go a long way! Contact Museum Imagineers on (+61 2) 9568 2444 for more information.

The Fort Street Logo.

Fort Street High School is the oldest continuing secondary school in Australia, founded in 1849. It celebrated its sesquicentenary in 1999. Some 20 years ago the team at Honeysett Press designed the school's logo, incorporating elements from the boys' and girls' schools from the late 19th and early 20th century.

The alumni association is known as The Fortians Union and GeoGraphics Group recently produced a special edition of its newsletter, Faber Est, which had an extended section featuring Fort Street Foundation news.

Find out more at www.fortstreet-h.schools.nsw.edu.au

	Eamon Fenwick in front of the St. Louis Courthouse and JNPA Arch.

In October 2005 George Jaksic and Eamon Fenwick visited colleagues at the Jefferson National Parks Association, in St. Louis, Missouri. In 2001 Museum Imagineers developed a series of unique PostCards and BookMarks there, featuring real characters of the Wild West. Find out more at www.historydirect.com

The world famous Gateway Arch, symbolising westward expansion across the United States was the departure point of the famous Lewis and Clark expedition. The Arch celebrated its 40th year on Friday October 28, 2005. It was designed by Eero Saarinen and it stands 192m (630 ft.) high.

The Arch also houses an innovative tram which takes visitors to the observation deck at the top in four minutes, where they enjoy a panoramic vista of St. Louis and its environs.